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Use this template to determine readiness for the proposed changes, and to build a project plan for delivery.

A policy template to outline standards for acceptable staff behavior.

A template for a Request for Proposal (RFP) for Mobile Marketing Consulting Services.

Free

Read this Guide to learn how to transform your call center to a Modern Contact Center.

Free

In a May 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing website optimization success in the upcoming year.

This course has 6 video modules that will help you develop and launch a CRM Program that meets your marketing objectives.

Free

In a February 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing content marketing success in the upcoming year.

Free
The Ultimate Guide to ABM

Read this Ultimate Guide to learn how ABM can help you acquire more new customers at target accounts and align sales & marketing around a common goal: revenue growth.

ABM Account Tiers Worksheet

Use our ABM Account Tiers Worksheet to create tiers for the accounts that are included in your ABM program. 

Free

In January & February of 2014, Demand Metric and Pardot partnered to explore marketing's evolution from a lead generation service bureau to a strategic, center of influence and revenue engine.

Free

Use this webinar program framework to define the activities required to successfully create, plan and execute a webinar program.

Free

In January & February of 2014, Demand Metric and Salesfusion partnered to better understand the current lead generation process.

Free

Join 5 C-Level execs from around the world as we leverage learning from literally thousands of ABM programs to help define the next stage of Account-Based Marketing.

Free

In November 2013, Demand Metric conducted a benchmarking study, with 291 respondents, to measure employee engagement, understand the impact of having it, and how it is measured and managed so as to derive best practices.

Use this tool to visually depict your CRM process maturity across Marketing, Sales, Customer & Field Service, Analytics, Infrastructure, and E-Commerce/Web.

Free

In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

Free

This eWorkshop will present marketers with top tips on how to effectively create, execute & optimize an integrated demand generation plan.

Free
Gamification Technology Overview

Our Gamification Technology Overview highlights the Gamification technology space at a high-level.

Free

Scott Brinker, president, CTO and co-founder of ion interactive shares insights from recent research on Digital Body Language, sharing his perspective and research results on the problems and pathways to better sharing and utilizing this valuable data.

Free
Entering the European Market Successfully

Read this guide to learn the steps needed in order to successfully enter the European market.

Content Marketing Infographic

This infographic provides statistics and best practices for content marketing.

Free

A roles matrix to help you organize your Customer Engagement efforts.

Free
eWorkshop: The State of Email Marketing 2019

Email remains one of the most important marketing channels. Join John Follett, Co-Founder of Demand Metric, and Tom Sather, Sr. Director of Research at Validity, as they discuss the results of our 2019  State of Email Marketing Benchmark Study. 

Free

Our Content Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Content Marketing space.

Free

Our Mobile Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Mobile Marketing space.

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