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CMO First 90 Days Cheat Sheet

Use this cheat sheet and set yourself up for success in your first 90 days as a CMO.

A comprehensive assessment on your organizations current level of sustainability.

Free

This webinar highlights the ways in which pre-show collaboration between sales and marketing impacts return on investment (ROI), with insights from the “Trade Show Marketing” benchmark report.

Free
The State of Trade Show Marketing ROI

Demand Metric partnered with SummitSync to research how pre-show collaboration between sales and marketing impacts return on investment (ROI).

Free

A guide to help marketers score leads by showing how to set up a simple lead scoring system and then refine it over time.

We created the Shopper Marketing Vendor Selection Tool to help you compare and evaluate potential shopper marketing solutions.

Use our Shopper Marketing Business Case to provide senior management with a use case for a Shopper Marketing program in your organization.

Free

This eWorkshop will teach you 7 lead generation success secrets that you can use immediately to improve your lead generation program.

Free

In this session, Mark Bornstein, Senior Director of Content Marketing with ON24, will highlight best practices for turning webinars into interactive, engagement- based experiences that deliver behavioral data for more effective lead scoring.

Online Advertising Technology Overview

Our Online Advertising Technology Overview highlights the Online Advertising technology space at a high-level.

Online Event Marketing Technology Overview

Our Online Event Marketing Technology Overview highlights the Online Event Marketing technology space at a high-level.

Free
Funnel Flow Benchmarking Study

This video infographic provides statistics and best practices for marketing funnels.

Online Communities Technology Overview

Our Online Communities Technology Overview highlights the Online Community technology space at a high-level.

A form to standardize your organization's partnership application process.

Free

Our Social Media Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Social Media Marketing space.

Free

This guide provides practical advice for implementing a Marketing Automation strategy.

Utilize our Demand Generation Maturity Assessment to assess your organization's current Demand Generation capabilities.

Use this template to detail all of the elements of an important initiative you will embark on in the upcoming year.

Free

From May 2015 to June 2015, ion interactive sponsored a Demand Metric study to explore how well digital body language is living up to its potential.

Use our Customer Engagement Business Case to provide senior management with a use case for a Customer Engagement program in your organization.

Utilize our Customer Engagement Maturity Assessment to assess your organization's current Customer Engagement capabilities.

Free
Shopper Marketing Roles Matrix

A roles matrix to help you organize your shopper marketing efforts.

Free

Our Public Relations Solution Study highlights insights, the landscape, and the vendors associated with the PR space.

ABM Buying Committee Diagram Template

Use our ABM Buying Committee Diagram to build an organizational chart of the buying committee at one of your target accounts.

Utilize our Video Marketing Maturity Assessment to assess your organization's current Video Marketing capabilities.

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