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A template to quickly document the role and responsibilities for this position.

A charter to document project scope, decision rights, and executive sponsorship.

A template for a Request for Proposal (RFP) for Mobile Marketing Consulting Services.

A policy for acceptable use of mobile devices by employees and contractors.

A template to identify and track the mobile marketing channels that your competitors are using.

A database that provides mobile marketing resources and outlines when and how to use them.

A self-assessment to evaluate your organization's mobile marketing maturity.

A template to build a business case for an investment in a mobile marketing program.

A tool to evaluate mobile initiatives based on brand promotion quality, lead quality, and cost.

A simple dashboard to define your key metrics and track and report on your results.

A checklist to ensure you have the right infrastructure to implement a mobile marketing program.

A simple, one-page 'scorecard' to demonstrate your objectives, programs, metrics, and timeframes.

Use this to assess, score & compare PR agencies during the selection process.

A template to help you design a Request for Proposal (RFP) for PR agency selection.

A checklist to help you assemble an up-to-date Press Kit.

Use this to document your objectives, initiatives, metrics and timeframes to achieve your goals.

A template to document and assess the key messages that are important for your target audience to hear.

Use this to create fictional personas for the key audiences you intend to target.

 

A tool to help you select the markets that represent the best opportunity for your organization.

 

Use this tool to logically survey the value of each feature from the 3 key user perspectives.

A template to evaluate strengths and weaknesses and associated opportunities and threats.

This will help you determine your market position with regard to value, price and market share. 

 

A charter template to outline the proposed product development plan and build a business case.

A framework to measure completed projects based on 8 key aspects.

A formal report template that will help you communicate findings from a market research project.

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