This webinar highlights the ways in which impactful content can influence decision-making, with insights from the “Content Experience Impact and the Buyer’s Journey” benchamrk report.
eWorkshop: Content Experience Impact Webinar
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eWorkshop Description:
Now in its second edition, the Demand Metric study “Content Experience Impact and the Buyer’s Journey” highlights the ways in which impactful content can influence decision-making.
Scripted with key insights from the study, this webinar is a must-watch for marketers hoping to create meaningful and productive content experiences.
This exclusive webinar dives into important points of the study including:
- How passive versus active content impacts revenue;
- How marketers are leveraging content to support the buyer’s journey at each stage;
- Tips to consider when developing successful content strategies;
- And more!
Full of industry benchmarks and takeaways, this webinar serve as an engaging introduction to interactive experiences and sets the stage for building out your content marketing efforts.