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Use this tool to create a 2025 webinar promotions calendar, which will allow you to plan and monitor your promotional activities throughout the year.
Use this calendar to organize the dates of distribution for your video marketing program in 2025.
Use the 2025 Employee Holiday Calendar to track employee vacation, personal, and sick days.
Use this editoral calendar template to plan, strategize and organize your content opportunities, due dates, and contacts.
For the second consecutive year, Demand Metric and PFL partnered to understand how nearly 600 marketers use multichannel marketing and the power of intentional, coordinated marketing efforts.
Read this Ultimate Guide to learn how ABM can help you acquire more new customers at target accounts and align sales & marketing around a common goal: revenue growth.
In this guide, you will discover detailed insights from our research study and project management best practices gleaned from top-performing marketing organizations.
In this guide, you will discover insights from our research study and project management best practices gleaned from top-performing marketing organizations.
Agile Marketing is a method for planning and executing a marketing plan borrowed from the world of software development. This guide explains exactly what agile marketing is, why it's so effective and provides an action plan to get started with agile marketing in your organization.
Use this account based marketing (ABM) framework to define the activities required to successfully create, plan and execute an ABM program.
You need to describe the type of company that would benefit the most from your products or solutions.
Use our ABM Program Budget Template to create an ABM program budget and track your spending.
Use this template to clarify roles and responsibilities for each member of your account-based marketing (ABM) team.
Use our ABM Metrics Dashboard to define, track, and communicate your key ABM program metrics with your team.
Use our ABM Platform Evaluation Matrix to select the best account-based marketing (ABM) platform for your organization.
Use our ABM Buying Committee Diagram to build an organizational chart of the buying committee at one of your target accounts.
Use our ABM Content Plan Worksheet to identify the content assets that you will use for different personas.
This worksheet will help you conduct a white space analysis to identify new sales opportunities that you can sell into your existing target accounts.
Use our ABM Key Account Plan Canvas to create a simple, one-page action plan for each of your target accounts.
Use our ABM Account Tiers Worksheet to create tiers for the accounts that are included in your ABM program.
Use our ABM Campaign Planning Tool to plan and execute successful ABM campaigns.
Use this tool to divide your customer base into distinct groups or segments and analyze them based on shared characteristics, behaviors, or needs.
Use this template to define the pains, gains and jobs-to-be-done for your buyer.
Use this framework to help you devise strategies for future growth.