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Use this to identify key stakeholders, evaluate their interest, power, support level and flexibility.
This eWorkshop will teach you how to win the content battle with a content marketing plan that reaches the 70-80% of prospects before they've made their buying decision.
This eWorkshop was presented by VP Research at Demand Metric, Clare Price, at Demand Metric's Digital Marketing Virtual Summit in June of 2014. This workshop discusses the seven components of Digital Marketing on four different levels of maturity.
Follow this simple, step-by-step, playbook to develop and implement a demand generation strategy that provides a steady flow of qualified, engaged leads for your sales team.
Follow this simple, step-by-step playbook to create an effective online advertising plan to increase leads and/or sales and support your marketing goals.
Use this to assess key accounts, forecast future sales, key success factors, and competitors.
A template to document your marketing automation objectives, initiatives, measures, and targets for the next 12-18 months.
We created the CPQ Vendor Evaluation Matrix to help you compare potential CPQ solutions.
Use this step-by-step playbook and set of 34 premium tools and templates to create a comprehensive content marketing plan.
60% of respondents list marketing with personalized content as the strategy area most in need of a technology assist.
Measuring account engagement and developing a target account list rounded out the top three areas in need of a tech assist.
Use our ABM Campaign Planning Tool to plan and execute successful ABM campaigns.
A form that evaluates and helps to prioritize requests for new product features.
Use this tool to help you measure your organization's readiness for a CPQ initiative.
Use this tool to evaluate calculate how many leads you need to generate to hit your revenue target.
This eWorkshop will focus on the strategies, technologies and best practices for using marketing automation to optimize channel partnerships.
Use this matrix to obtain information about key vendors that can help you build your CPQ.
Outline your CPQ strategy for the upcoming year with this easy-to-use Microsoft Excel scorecard.
Use this tool to help you design a Request for Proposal (RFP) for a CPQ System.
We created the Consultant Evaluation Matrix to help you compare potential consultants in 5 key areas: Relevant Experience, Skill Set, Professionalism, Consulting Methodology & Tools, and Personality.
Use this tool to evaluate CRM projects based on their strategic fit, economic impact, and feasibility.
Use this tool to define, track, and report on your key marketing automation performance metrics.
Use this tool to define, track, and report on your key CPQ performance metrics.