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Follow this simple, step-by-step, playbook to create an effective blogging plan and produce engaging content to support your marketing goals.

Free

Use this modern blogging framework to define the activities required to successfully create, plan and execute a business blogging plan.

Free

Use this social media marketing framework to define the activities required to successfully create, plan and execute a social media marketing program.

Free
Combatting Online Hate Cheat Sheet

Use this cheat sheet to learn about online hate and what you can do about it at your company.

Use this checklist to help you activate Engage Responsibly at your organization.

This easy-to-use plan and timeline template provides a sample activation plan that you can customize to suit the needs of your business.

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Use this tool to organize and communicate your social media marketing activities for 2025. 

Free

Our 2016 State of Social Media Marketing research study is now complete, and the results provide some valuable insights and benchmarks for modern social media marketing.

Free

A benchmark report to explore the ROI that B2B organizations are getting from their Social Media investments.

Free

This report presents the findings of our Inbound Marketing research, providing all marketers with a useful set of benchmarks to compare their use of these approaches.

This course has 6 video modules and a tool-kit with 21 tools & templates that will help you develop a comprehensive social media marketing plan.

Free

This eWorkshop is ideal for any marketing professional who needs to create a social enterprise by building meaningful relationships with customers, partners, employees and influencers.

Free

Our Social Business Maturity Model was designed to help organizations by providing a road-map for improving their Social Media Marketing and Social Business capabilities.

Use this tool to help you design a Request for Proposal (RFP) for a Social Listening System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Engagement System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Experience System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Analytics system.

Use this matrix to compare Social Listening vendor solutions based on your requirements.

Use this matrix to compare Social Engagement vendor solutions based on your requirements.

Use this evaluation to compare Social Experience vendor solutions based on your requirements.

Use this matrix to compare Social Analytics vendor solutions based on your requirements.

Use this matrix to compare Social Media vendor solutions based on your requirements.

Free

Our Social Media Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Social Media Marketing space.

Free

In a December 2013 study, Demand Metric and Netbase partnered to investigate how companies are enabling and optimizing their social media efforts through the use of analytics.

Free

This free eWorkshop will discuss how some organizations understand much better than others the value and impact of their social media efforts. The primary difference is the effective use of social media analytics..

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