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Less than 10% of top marketers confident in own digital...
Marketing Magazine reports that only 8% of senior UK marketers have full confidence in their own digital marketing skills, according to research co
Big brands use Instagram to grow market share
Marketing Magazine reports that 'brands account for 40 per cent of the 1,000 most-shared Instagram videos, according to data compiled by marketing
Sales & Marketing Data Quality Benchmarking Survey
This Demand Metric benchmarking study seeks to understand the impact of
[eWorkshop]: Marketing & Sales Alignment Best Practices
All companies want to drive more profitable growth at lower costs and ar
Driving loyalty without having a loyalty programme
I thought that the community may find this news from the UK interesting which looks at how Asda (which does not have a loyalty scheme) is competing
5 Ways to Build a Great Business Reputation
Bottom line: exceptional customer experiences make your reputation a good one.
Free eWorkshop: Top 5 Barriers to World-Class Digital...
Wednesday, October 9 @ 2pm ET | 11am PT
Geo-targeting and Geo-fencing
Hi there, I am looking at some geo-targeting and geo-fencing opportunities for our client and wondered if anyone has any experience or information
Google Rolls Out New Search Engine Formula
Over the last month Google has quietly rolled out a new search engine formula to better answer the increasing number of complex questions by Web su
Multiple Exposures to Advertisements & Effective...
Herbert Krugman wrote the book "The Impact of Television Advertising: Learning without Involvement". According to Mr.
4 Tips for a Successful Email Marketing Campaign
Email expert Laura Atkins provides great tips on how to ensure your email hits