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This guide provides practical advice on how to implement a marketing dashboard.
Analytical Marketing Tools & Techniques
A guide to help you utilize analytical marketing tools & techniques and implement marketing dashboards into your department.
Free Web Analytics from Google
A guide to help you understand what Google Analytics are and how they could be beneficial to your organization.
Value of Using Big Data
A guide to help you understand the value of using big data.
eWorkshop: Barriers to Big Data Adoption
This eWorkshop will present the barriers to big data and discuss ways some organizations are overcoming them.
Infographic: Big Data and Marketing
This infographic provides statistics and best practices for content marketing.
eWorkshop: Sales & Marketing Data Quality
Chief Analyst Jerry Rackley will share key findings from this recently concluded study that will show the impact of dirty data on conversion rates, and how & where data is stored, cleaned and managed.
Sales & Marketing Data Quality Benchmark Report
In October 2013, Demand Metric conducted a benchmarking study, with 227 respondents, to understand the relationship between data quality and revenue growth.
Data Enhancement
Read this How-To Guide outlines to learn what Data Enhancement is and how Data Enhancement can benefit your organization.