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Product Launch Plan Template
Use this to create a Product Launch Plan that successfully gets your product to market.
Marketing and Business Alignment Tool
A self-assessment of marketing/business alignment in 6 key areas.
Positioning Statement Worksheet
A worksheet to define a positioning statement that describes your product and its differentiation.
Product Launch Checklist
A checklist to organize and standardize your product launch process.
Market Requirements Document
A template that summarizes market needs and the opportunity to develop a new product.
Break Even Analysis
A calculator to input cost & sales variables and determines break even point and profitability.
Competitive Analysis Tool
This will help you determine your market position with regard to value, price and market share.
Customer Profile Template
Use this to create fictional personas for the key audiences you intend to target.
Market Segmentation and Analysis Tool
A tool to help you select the markets that represent the best opportunity for your organization.