NEED suggestions for managing multiple websites
- May 11, 2014 10:54 AM
Hi Community:
I'm look for tools to help me manage eight websites. One holding company with 7 unique brands. They are on different CMS platforms. Open to all suggestions.
thnx
/mh
4 Answers
- May 15, 2014 11:17 AM
Hi Martine, I would highly recommend that you choose and migrate your Websites to one or two WCMs or CMS systems. Depending on your company size and direction, strong enterprise solutions are available from IBM, Oracle and Adobe. For Content Marketing platforms, Kapost and Kontera are solid players. For developing a content marketing plan, our content marketing methodology provides a great process. https://www.demandmetric.com/content/content-marketing-plan-methodology
- May 13, 2014 12:52 PM
Hi Martine, Are you looking to create one holistic view of all of your websites or looking to improve a specific function like content management or project workflow? The challenge, which I'm sure already know, is that CMSs have different workflows, architectures and approaches though many support open API sets that would let you build toward integration. Please let us know a little more about your project goals. Thanks! Clare
- May 14, 2014 3:11 PM
Thanks Clare: Initially I was looking to for a tool to improve content management. But after digging deeper, it seems the company has more than 15 websites for its various brands, which were acquired assets from mergers/acquistions. They've all continued to run as silo'd fiefdoms. So now i'm thinking before i go any further, management needs to rethink the web strategy and consider integrating these brands. Got a tool for that? :-)
- Jun 14, 2014 7:52 AM
There are many tools out there that can produce microsites / different branded sites that you can manage from one central admin. For example for ecommerce you may want to consider http://www.aspdotnetstorefront.com/p-1084-storefront-rainmaker.aspx. If you have additional questions please feel free to message me. I specialize in eCommerce technology, marketing and maintenance.