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[eWorkshop]: Marketing & Sales Alignment Best Practices
All companies want to drive more profitable growth at lower costs and ar
Driving loyalty without having a loyalty programme
I thought that the community may find this news from the UK interesting which looks at how Asda (which does not have a loyalty scheme) is competing
5 Ways to Build a Great Business Reputation
Bottom line: exceptional customer experiences make your reputation a good one.
Free eWorkshop: Top 5 Barriers to World-Class Digital...
Wednesday, October 9 @ 2pm ET | 11am PT
Subject Lines for E-mail Marketing
What are some "subject lines" you've used that get the most "opens" in your E-mail marketing campaigns?
Geo-targeting and Geo-fencing
Hi there, I am looking at some geo-targeting and geo-fencing opportunities for our client and wondered if anyone has any experience or information
Google Rolls Out New Search Engine Formula
Over the last month Google has quietly rolled out a new search engine formula to better answer the increasing number of complex questions by Web su
Multiple Exposures to Advertisements & Effective...
Herbert Krugman wrote the book "The Impact of Television Advertising: Learning without Involvement". According to Mr.
4 Tips for a Successful Email Marketing Campaign
Email expert Laura Atkins provides great tips on how to ensure your email hits
Email marketing - best times to send?
Last week, I hosted a webinar on B2B email marketing, to share the results of our recent study on this topic.
Marketing Stat of the Day: Best Days for Facebook Posts
According to a new study from Socialbakers, which is based on an analysis of almost 2.9 million Facebook posts from 23,000 brand pages over a 2-mon