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Customer Experience Management Methodology & Tool-Kit

Customer Experience Management Methodology & Tool-Kit

We have partnered up with Diane Magers, a customer experience management

CJM Importance in 2015

CJM Importance in 2015

Customer Journey Mapping has become my recent obesession and rightly so as we move into 2015 and I realize day after day how just how competitive t

Are you creating and managing customer profiles effectively?

Are you creating and managing customer profiles effectively?

Marketing success has universally rested on a single principle: “Know Thy Customer.” But, without a unified and current customer profile, critical

How to calculate customer lifetime value (CLV)?

How to calculate customer lifetime value (CLV)?

Over the years, I have heard a lot of customers asking about how to calculate customer lifetime value.

Want to Make it on Fortune's 100 Best Company's...

Want to Make it on Fortune's 100 Best Company's...

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5 Ways to Build a Great Business Reputation

5 Ways to Build a Great Business Reputation

Bottom line: exceptional customer experiences make your reputation a good one.

4 Tips to Improve Customer Service

4 Tips to Improve Customer Service

Many companies don’t give enough of their time and money to customer service, which I think is a huge mistake.