Use this digital marketing framework to define the activities required to successfully create, plan and execute a digital marketing program.
Digital Marketing Framework
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Use this digital marketing framework to define the activities required to successfully create, plan and execute a digital marketing program. Be sure to DOWNLOAD the PDF version of this framework as all the white boxes are linked to Demand Metric tools & resources to help you execute the activities involved in this framework.
The six stages of this digital marketing framework include:
- Understand
- Evaluate
- Research
- Plan
- Implement
- Measure
Within each stage there are a series of essential activities that need to be performed to ensure alignment between your all of your digital marketing programs, your sales & marketing goals for the upcoming year and your company's direction for the future.