Use this template to outline, summarize, communicate and track your overall Demand Generation plan.
Demand Generation Strategy Workbook
Resource Overview
Related Resources
Your Problem
You are trying to create an high-level overview of your Demand Generation strategy.
Our Solution
Use our Demand Generation Strategy Workbook to create 'scorecard' that concisely outlines your Demand Generation strategy in terms of objectives, programs, metrics, and timeframes.
In the 'Demand Generation Scorecard' tab, enter your high-level goals or objectives for your Demand Generation strategy. In this tab, you will able to list the initiatives you will conduct to you meet your objectives and the metrics that will measure their effectiveness.
After you have completed your 'Scorecard', you can begin tracking your goals and timeframes in the 'Goal Tracking' tab as you implement your Demand Generation programs.
Key Benefits
- highlights the main idea of your project's purpose
- documents your program objectives
- easily customizable
- saves hours of formatting
- works in conjunction with other Demand Generation tools